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Old 13-03-2012, 12:29 AM
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Post Why marketers should care about augmented reality - iMedia Connection

iMedia Connection

Why marketers should care about augmented reality
iMedia Connection
Mobile phones have become our channel of choice -- and it's on the mobile phone that augmented reality's application for marketers will shine. Why? Enter the idea of interactivity. Animations and overlays can allow the user to interact with AR in a way ...

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