eRecyclingCorps CEO David Edmondson to Speak at Mobile World Congress
Irving, Texas and Brussels, Belgium, February 12, 2013 – eRecyclingCorps (eRC), the leading provider of operator-grade wireless device trade-in solutions, has announced that David Edmondson, eRC co-founder and CEO, will speak at Mobile World Congress taking place February 25 – 28 in Barcelona, Spain. Edmondson will join other mobile leaders on the “QoE: Enriching the User Experience, Enriching the Operator?” panel Wednesday afternoon to discuss how tracking and improving users’ quality of experience translates into operator profits.
eRC has also been shortlisted for the GSMA’s Global Mobile Awards, the mobile industry’s showcase for the latest and best mobile products, apps, services and initiatives in the world. eRC was named a finalist in the Green Mobile Award category, which recognizes innovative organizations pioneering mobile solutions designed to make a meaningful environmental and business impact. eRC’s integrated, point-of-sale platform offers instant, in-store credit for used mobile devices, powering device trade-ins and reuse at unprecedented scale to help wireless operators reduce e-waste, achieve sustainability goals and improve the bottom line. The winners of the Global Mobile Awards will be announced at Mobile World Congress on Tuesday, 26 February at 14:30 CET.
“The competition this year was of an exceptionally high quality, breaking all previous records,” said Michael O’Hara, Chief Marketing Officer, GSMA. “Our judging panel has assessed well over 600 entries and nominations for the 37 awards, the largest ever number of honors to be presented at the Global Mobile Awards. It is a tremendous achievement to have been shortlisted and we look forward to recognizing the winners at Mobile World Congress next month.”
The annual Mobile World Congress, hosted by the GSMA, is the leading conference on mobile communications, bringing together top mobile industry leaders and professionals from more than 205 countries around the world. The theme for MWC 2013 is New Mobile Horizon, exploring how innovative mobile solutions are reshaping business and society.
MOBILE WORLD CONGRESS 2013
WHO: David Edmondson, co-founder and CEO of eRC. eRC is the world’s leading provider of operator-grade wireless device trade-in solutions and operates in ten countries and more than 10,000 retail locations worldwide.
WHAT: During the “QoE: Enriching the User Experience, Enriching the Operator?” panel, Edmondson will discuss how eRC has leveraged its deep retail experience to focus on convenience and integration with in-store point-of-sale systems to drive device trade-ins at scale. Edmondson will discuss how eRC’s successful model:
Provides powerful incentives for consumers to trade in retired devices by offering instant, in-store credit.
Strengthens customer relationships, offsets device subsidy costs and enhances sustainable brand leadership for operators.
Extends the lifecycle of mobile technology and reduces e-waste while bridging the digital divide.
The session will also feature perspective from Telefónica, Huawei, Saudi Telecom, WDS and other prominent mobile business leaders and thinkers.
Fira Gran Via
Stand: Hall 4 - Conference Village - Auditorium 2
Av. Joan Carles I, 64
08908 L'Hospitalet de Llobregat
WHEN: Wednesday, 27 February from 16:00 – 17:30 CET
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