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Old 28-05-2013, 1:11 PM
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Post GUEST OPINION Retailers need to assess the value of mobile paid search traffic ... - InternetRetailing.net

GUEST OPINION Retailers need to assess the value of mobile paid search traffic ...
InternetRetailing.net
Should direct sales be the only way to measure the value of online traffic from mobile phones? Or should we look more deeply at how mobile clicks can add value for retail businesses ? and ultimately (of course) support the final sale? Nathan Bethell ...



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