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Old 10-06-2009, 11:20 AM
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Post Dairy Queen Pilots RFID-Based Mobile Marketing Platform - RFID Update

Dairy Queen Pilots RFID-Based Mobile Marketing Platform
RFID Update, VA
Customers who sign up for the program receive coupons on their mobile phones via text message, then redeem the coupons using RFID labels attached to the phones. The RFID system, designed by Carmel, Indiana-based mobile marketing specialist Tetherball ...
Dairy Queen tests RFID mobile marketing solution QSR Web
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